Did you happen to tune into the most recent coverage about babies and TV? Most babies are watching TV (for an average of 40 minutes per day) by age nine months; while others are getting their fix of screen time by age three months.
What's fascinating is that parents and child development experts often end up having two entirely separate conversations whenever the great TV debate resurfaces.
For the experts, the key issues are how much TV is too much and why. The Canadian Pediatric Society recommends limiting TV time to an hour or less a day for preschoolers, while the American Academy Pediatric Society discourages any screen time at all for children under two. They point to an ever-growing body of research that has indicated that being exposed to TV at too early an age and watching too much TV may cause attention difficulties and cognitive difficulties by the time a child enters school; language delays; and childhood obesity.
Parents, on the other hand, talk about the role that TV plays in their lives.
"Parents have a tough job, and they rely on TV in particular to help make their lives more manageable," said Vicky Rideout, vice president and director of the Kaiser Family Foundation's Program for the Study of Entertainment Media and Health, which studied this issue last year. "Parents use media to help them keep their kids occupied, calm them down, avoid family squabbles, and teach them the things parents are afraid they don't have time to teach themselves."
The simple truths that the Kaiser study highlighted sidestep the guilt-mongering that accompany so many other discussions about parents, kids and TV.
It also begs the question: if everyone is so keen on having parents unplug their TVs, what kind of practical supports are we willing to offer those newly unplugged and slightly desperate new moms and dads?
And here are a few more things I'm wondering about, while we're talking families and TV. Post your comments below.
- What causes the amount of TV viewing to increase or decrease at your house? Have you noticed any predictable patterns?
- Have you worked out any TV rules in your family that might be helpful to other parents?
- If the TV network programmers could do one thing to make your job as a parent easier, what would it be?


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